From the most highly advanced research we have created a new-generation bleach without ammonia. Thanks to its innovative formula, now it is possible to get strong and medium bleaching and highlights without damaging the hair. INSTRUCTIONS FOR USE: put the amount of powder required into a nonmetallic powl and add the following mixing to obtain a soft creamy consistency. 20 vol. for normal bleaching, 30 vol. for strongbleaching, 30 vol. for hightlights. LAYING TIME: leave from 20 to 30 minutes, according to hair bottom and to bleacher desired.